Green Ad 100% electric LED advertising truck at Trocadéro
Innovation and CSR

Europe's first100% electricLED truck.

Green Ad launched Europe's first 100% electric LED advertising truck: silent mobile communication with zero tailpipe emissions, with screens partly powered by solar energy.

First in EuropeZero tailpipe emissionsSolar energy
Our story

An idea born to support local recovery.

Right after Covid, we wanted to give shops and brands a way to win back the street without adding pollution to the city. The result: Europe's first 100% electric LED advertising truck.

The truck runs on electricity, with zero tailpipe emissions and no engine noise. Some of the screens are powered by photovoltaic solar panels, connected to an off-grid storage system designed in the United Kingdom.

Local press praised the initiative: La Gazette de Saint-Quentin-en-Yvelines ran a profile of Green Ad.

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Green Ad electric LED truck with solar panels on the roof
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Innovation

Technology designed for the city.

100% electric

Crit'Air 0 sticker, silent, with no tailpipe emissions: designed for low-emission zones and prestigious locations.

Solar energy

On-board photovoltaic panels power part of the screens during broadcast.

Off-grid UK

A system designed in the UK stores solar energy and releases it, independently of the grid.

100% electric Green Ad LED truck facing the Eiffel Tower
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Impact

The CO₂ your campaign doesn't emit.

Move the slider to the planned distance: the calculation compares our electric truck with an average new combustion van.

27.1kg of CO₂not emitted at the tailpipe*

* Compared with an average new van: 180.8 g of CO₂ per km (European Environment Agency, new vans registered in 2023, WLTP cycle). Calculation limited to direct tailpipe emissions; a van fitted with a body and screens generally emits more.

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Who we serve

Responsible campaigns.

The electric truck can be booked on request. For multi-truck set-ups, the exact fleet composition is specified in your proposal.

  • CSR commitments

    An image consistent with your environmental commitments, visible to all.

  • Low-emission zones

    An electric truck designed to drive in low-emission zones.

  • Prestigious venues

    Silent whether parked or moving, it can park outside the most exclusive addresses.

  • Local authorities and institutions

    Low-impact, visible public communication, as in our operations with the City of Paris.

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Guide

More responsible communication.

Cut local emissions

An electric truck emits nothing at the tailpipe during the campaign: no exhaust fumes in the streets it drives through, and no engine noise.

Showcase your commitment

For a brand with environmental commitments, the medium is part of the message. The truck's cab displays “100% électrique” (100% electric) and reinforces the consistency of your communication.

Lean content

Short videos and optimised visuals keep production light, and broadcasting focuses on the time slots that matter for your campaign.

Report on it

The campaign mileage makes it possible to estimate the tailpipe CO₂ avoided and to feed your CSR report.

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FAQ

Electric truck: your questions.

Is your whole fleet electric?

No. Our flagship truck is 100% electric and can be booked on request. For multi-truck set-ups, the fleet composition is stated in the proposal.

How is the avoided CO₂ calculated?

We compare the kilometres driven with an average new van, i.e. 180.8 g of CO₂ per km according to the European Environment Agency. The calculation covers direct tailpipe emissions.

Do the screens run only on solar power?

No. The solar panels power part of the screens; the off-grid storage system supplies the rest.

Can you provide material for our CSR report?

Yes: campaign mileage, an estimate of tailpipe CO₂ avoided and photos of the set-up, for your reports.

Can the electric truck drive in Paris?

Yes, within the advertising regulations. It is designed for the city and low-emission zones: very quiet and with zero tailpipe emissions.

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Free quote within 24 hours

Your responsible campaign, 100% electric.

Tell us your dates and area: we check the electric truck's availability and reply within 24 hours.

contact@green-ad.fr · Monday to Saturday

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